You Will Learn
- Develop an individual brand and stand out from the crowd
- Ensure you believe in yourself through the power of authenticity
- Express yourself in a confident manner to influence people
- Develop the best version of yourself, and use this to further develop your brand
- Methods for communicating effectively, while working on your personal brand
Who Is The Course For?
- Professionals seeking to develop their personal branding in order to enrich their individuality
- Entrepreneurs and team leaders on their journey to stand out from the crowd
- Business owners trying to develop their product and channel the power of authenticity
- Individuals willing to learn different ways to express themselves
About This Course
Are you someone looking for ways to develop a personal brand while staying true to yourself? Are you a professional seeking to stand out in the crowd through the power of authenticity? Are you a leader wondering how to be the best version of yourself while also having an individual brand everyone recognises you with? Well, you have come to the right place!
In this course, you’ll learn how to be true to yourself without worrying about criticism, while also improving your confidence. Here, we aim to teach you how to use storytelling in order to effectively promote your own brand. Our goal is to optimise your daily life, both personal and professional, to show you the finest possible version of yourself. We live in a highly competitive world and it is important to stand out. This comes in being authentic, believing in yourself and convincing your audience to buy into you!
When an audience experiences a new brand, they look for features that resonate with them and that they can identify with. This course will provide you with the skills to confidently express yourself and give others the confidence to buy into you. It sounds cliché but the best thing you can be is yourself. This course will guide you to understand what features you naturally possess and how these can be utilised in order to gain positive feedback and perception, and raise awareness. It will give you the opportunity to self-reflect and learn more about yourself, including your strengths and weaknesses.
The practical knowledge and a set of vital skills you’ll acquire through this course will help you develop your personal brand, learn how to communicate effectively, improve your confidence and drive your brand forward. So, what are you waiting for? Enrol now to learn more!
Your Instructor
Russell Amerasekera is an entrepreneur and specialist coach in personal brand, image, presentation skills and leadership communications.
He focuses on helping high-performing people to:
- Create a powerful personal brand
- Have impact and presence
- Develop an authentic presentation and communications style
- Have the ability to connect with audiences and create intimacy
- Improve vocal control, positive body language and non-verbal signalling
- Tell stories
- Behave and act like an inspirational leader
- Create a personal style and image consistent with their brand
Russell's clients include board directors and senior executives from major blue chip companies, entrepreneurs, celebrities and private individuals.
He regularly works with businesses including HSBC Bank, Fremantle Media, TUI, Thomson Reuters, DMGT Media, Mothercare, British Gas, Openreach, Grant Thornton, Rio Tinto and Ann Summers.
Russell's approach to coaching is highly intuitive, fast paced and practical and is based on extensive experience and a background spent in and around the corporate boardroom and media industry.
Russell is also an accomplished and experienced TV presenter.
Before going into the media world, Russell enjoyed a 17-year career in Brand Marketing, Internal Communications, Brand and Financial PR.
His last corporate business role was as Communications Director for Thomson Travel Group plc (now TUI Travel plc) where he was a member of the leadership team who floated the company on the London Stock Exchange for £1.78 billion in 1998.