Business Model Innovation For Brand Growth | Full Course

Digital Business Models, Platform Strategies And Financial Planning

Introduction

Corporate leaders are worried, as businesses face unprecedented challenges and opportunities. The digitization of industries has disrupted traditional profit avenues and has made it increasingly difficult for businesses to grow.

Surveys have demonstrated the scale of the problem:

  • 80% of CEOs believe their business models are not economically viable as their sector digitalises
  • 94% of CEOs are unhappy with innovation efforts
  • 85% of digital investment has generated zero or negative ‘Economic Value Added’
  • 90% of corporate start-ups have failed
  • While we have to stabilise things right now, we also need to plan for the future and renew how we think about strategy, innovation and where best to invest.

Every company has the potential to grow like Amazon, Apple and Alibaba. They (simply) need to:

  • Invest in digital business models and platform strategies
  • Re-structure their operations
  • Innovate and execute in new ways
  • I spent a year analysing in-depth which business models work best in a hyper-connected world and how traditional organisations can, in practice, adopt and adapt them.

About The Course

This easy-to-consume online video course shows you how. It is based on an in-depth analysis of the relationship between business models and financial performance; world-class case studies; best-practice methods; and frameworks.

The course includes 5 x 45-minute modules:

  • Module 1: The new growth agenda – the new sources of value in the digital economy
  • Module 2: Platform, network and ecosystem know-how – the 10 key platform strategies and how (in practice) to apply them
  • Module 3: Business model pioneers – 10+ case studies from 4 continents of bold strategies that have moved the valuation needle
  • Module 4: New business model portfolio – how to re-allocate capital and resources to create new growth flywheels
  • Module 5: Renew - How To Kickstart A Business Model Transformation – the 5-step holistic process to rejuvenate your organisation’s ability to respond to market opportunities at speed

Engagingly conveyed using easy-to-follow graphs and images, this evidence-based and highly graphical course comprises 40 short videos (2-10 mins each) in total within 5 modules, so you can consume in the way that suits you. You’ll be further supported by actionable check-lists and specific learning tasks.

Who is this course for?

This course has been designed with senior executives and their teams in mind.

What will I learn?

This course helps by answering important questions:

  • Which business models perform best in a connected world? Why and How?
  • How exactly do the tech giants and Unicorn startups grow so fast, and how can traditional companies emulate their methods?
  • How do digital, platform-based business models work and what are the requirements to execute them effectively?
  • Which incumbents have transformed their business economics? What can we learn and apply from their stories?
  • How should we re-think our innovation portfolios to increase economic profit and valuation multiples?
  • How can we re-structure our organisations to grab new growth opportunities much faster?


Your Instructor


Simon Torrance
Simon Torrance
Simon Torrance is an expert on Business Model Transformation, helping companies and industries to re-conceive their fundamental business models - the way they create value for customers and partners, and capture value for themselves. He works internationally, across multiple sectors.
He is the co-author of Fightback: How To Win In The Digital Economy With Platforms, Ventures And Entrepreneurs, a guest lecturer at the Singularity University, a member of the World Economic Forum's Digital Transformation executive working group, and co-founder of Embedded-Finance & Super App Strategies and ARK, a venture building studio addressing the Great Risks facing humanity.
His New Growth Playbook video training programme takes advantage of his 25+ years of senior management advisory experience and his deep expertise in creating business models related to platform and ecosystem principles.

Course Curriculum


  Introduction: Business Model Innovation For Brand Growth
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Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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